https://reurl.cc/XqpY30 Lee Kang-in (22, PSG), at the center of internal strife within the national socc er team, may face a hefty lawsuit for damages from advertisers, with the penalty amounting to billions of Won. According to the advertising industry on the 19th, Arachi Chicken removed Lee Ka ng-in's advertising photos and videos from its website. This move is analyzed as a result of the boycott movement that started with the recent controversy over Lee Kang-in's physical altercation controversy with national team captain Son He ung Min. 李剛仁代言的炸雞品牌Alachi chicken 傳出官網也撤下他的代言照和影片了 Arachi Chicken selected Lee Kang-in as their advertising model in January last y ear and has been prominently featuring him in promotions. He was used in TV comm ercials and on social media (SNS). In December last year, they even introduced l imited edition packaging boxes featuring Lee Kang-in's photo for Christmas. It is known in the industry that Arachi Chicken spent about 500 million Won on L ee Kang-in's advertising fees. 當初代言費大概是五億韓元 KT is on alert over the controversy surrounding Lee Kang-in. On the 16th, they i nstructed all nationwide dealerships nd sales stores to "take down all Lee Kang -in posters and leave work." KT stated that "the removal of Lee Kang-in's poster s was due to the end of a purchase benefit promotion," but regarding the termina tion of advertising and sponsorship contracts with Lee Kang-in, they mentioned, "we are reviewing it from various angles." 前幾天KT電信也撤下他的代言照 Nexon, which selected Lee Kang-in as the advertising model for FC Online, is suf fering from complaints from some users. Since the 18th of last month, FC Online has been using a character modeled after Lee Kang-in in events such as "The Life of a Chaebol Club Owner's Shootdol" and "Match Play2." With several promotions involved, it appears difficult to end the events or replace the model in the sho rt term. 此外李也有代言的遊戲廠商Nexon 也受到一些用戶的抱怨 The advertising fees paid to Lee Kang-in by KT and Nexon are known to be over 1 billion Won. Although the specific amount of the penalty cannot be disclosed due to private contracts, it is common for advertising contracts to include a claus e stating, "In case of violation of laws or causing social controversy, a penalt y of 2 to 3 times the advertising fee will be paid." Following this convention, the penalty Lee Kang-in must pay is estimated to be between 5 billion and 7.5 bi llion Won (3.7 million to 5.6 million USD). KT電信和Nexon給李剛仁的代言費合計超過十億韓元 而一般代言合約內會有但書 說如果有違反法律或引起社會爭議，要支付2-3倍的廣告費賠償 所以李有可能須付50億至75億韓元之間的賠償金(約3M-5M) -- ※ 發信站: 批踢踢實業坊(ptt.cc), 來自: 140.122.136.8 (臺灣) ※ 文章網址: https://www.ptt.cc/bbs/FAPL/M.1708320964.A.E3F.html 也不一定真的求償 這就韓媒推測 但如果有求償一定會打官司 ※ 編輯: zxc906383 (140.122.136.8 臺灣), 02/19/2024 13:41:00 推 Chricey: 關節痛這種東西靠UC2就對了 02/20 14:48